As an Indonesian born brand, AQUA is using a force for good and has always strived to bring goodness to the community by innovating the way we promote healthy hydration, while conserving our nature, and serving our community through protecting our water resources, minimizing our carbon emission and pioneering recyclable packaging.
In 1993, we pioneered the first recycling program “AQUA PEDULI” to support the local recycling. However, due to increase plastic packaging across all sectors and lack of infrastructure & education in place, unmanaged plastic waste has become a huge threat to our home environment. More needs to be done that requires stepping up in collection, & recycling, education and innovation.
Therefore, we launch our commitment of #BijakBerplastik as our next step to build a bigger collaboration for innovation for healthier Indonesia